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Business: Digital Media & Marketing Emphasis

As an AAS student, you will complete approximately 15 credit hours of general education courses and 46-58 credit hours of courses most appropriate to address the intended outcome of the career program. The AAS is designed to prepare a student for employment in a specific occupational area.

First Year

First Semester

CourseIDTitleCredits
EN101English I3
PY121General Psychology or
SO107General Sociology
3
AC136Accounting I
3
BA101Introduction to Business3
BT160Microcomputer Applications3
BT112Introduction to Audio Visual Production3
Total18

Second Semester

CourseIDTitleCredits
HI103American History or
PL216National Government3
AC137Accounting II3
BT110Business Math or higher3
SP175Speech3
BA154Principles of Marketing3
BA221Business Law3
Total18

Second Year

First Semester

CourseIDTitleCredits
BT210Web Design I3
BT122Multimedia Production3
BA150Principles of Management3
BA225Marketing with Social Media3
EC253 Macroeconomics3
Total15

Second Semester

CourseIDTitleCredits
BT130Business Communications3
BA285Business Ethics3
BA252Internet Marketing3
BA176Internship4
BT240Employment Strategies1
Total14
  • Dual credit/Transfer credit – This plan is designed for students with no dual or transfer credit. Consider any prior college credit to avoid repeating coursework. We will need official transcripts for these courses.
  • Developmental Studies – This plan assumes that the student does not need to take Developmental Studies courses. Placement test scores determine whether or not the student will need to complete Developmental Studies courses.  You can learn more about Developmental Studies courses in the NCMC Academic Catalog.

AT THE COMPLETION OF THIS PROGRAM, THE GRADUATE WILL BE ABLE TO:

  • Apply knowledge of organizational roles and systems to improve performance.
  • Apply leadership and teamwork skills to collaborate and accomplish objectives.
  • Explain the importance of professional ethics and legal responsibilities.
  • Demonstrate employability skills to create and accomplish career goals.
  • Apply business knowledge and skills to work-related situations.

NCMC Contact Information

Sarah Bird

Chair of Career & Technical Education
[email protected]
(660) 357-6304

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